Rohlik, a Czech startup known for rapid grocery delivery, has recently secured $170 million in funding. By ingeniously integrating technology and logistics, they have crafted a unique business model: delivering grocery orders within one hour. This injection of funds will propel their expansion beyond their native country, positioning them as a serious contender in the global online grocery market.
Rohlik’s steady growth
After establishing itself in 2014, Rohlik has experienced steady growth, mainly confined to the Czech Republic and Hungary. The firm patiently acquired profitability in these markets before considering further expansion. As stated by CEO Tomas Cupr, they concentrated on fine-tuning their operations and maximizing profitability before considering international expansion.
The company’s unwavering commitment to sourcing locally produced, high-quality groceries is a critical factor in its success. This strategy has boosted their reputation and allowed effective customer retention, sustaining the business’s longevity. Integral to this process is their unique distribution system, which utilizes ‘dark stores’ and local fulfillment centers to expedite customer service, reducing wait times and enhancing consumer satisfaction.
In terms of their future plans, Rohlik is targeting Western Europe, specifically countries like France, Germany, and the Netherlands.
Rohlik’s funded grocery delivery global growth
Though they’re entering highly competitive markets, they are readily advancing, confident that their unique business model and product quality will ensure success.
With an established presence in the Czech Republic, Hungary, Austria, Germany, and Romania, Rohlik is progressing toward its profitability targets. Having projected a revenue increase of 25% by 2023 to around $759 million, it continues to strengthen its market position and customer-centric business model. Moreover, constant investment in logistics and technology only further solidifies its market dominance in Europe’s e-commerce scene.
Rohlik is also a significant contributor to innovation within the industry, having developed automated fulfillment centers using AI and robotics to optimize their packing process. Along with fulfilling sustainability pledges through energy-efficient technologies, they simultaneously reduce delivery times and carbon footprints. They believe these commitments will secure their position at the forefront of the race for responsible e-commerce.
Rohlik now boasts an accumulated capital of $800 million.
With their recent fundraising success, Rohlik now boasts an accumulated capital of $800 million. The funding round saw large-scale investments from existing investors, including Sofina, The European Bank for Reconstruction and Development, Index Ventures, Quadrille, and TCF Capital. With such solid financial support, Rohlik is eager to broaden its services throughout Europe and plans to extend its operations into Germany, Austria, and Switzerland. The company aims to roll out its services in 10 new cities within the upcoming decade.
